A couple of weeks ago we posted the first part of our delve into the history of bingo. We left off just after Edwin S Lowe had renamed a popular game from Beano to Bingo. Having seen a marketing strategy in the popularity of the re-branded game, Lowe went on to employ Carl Leffler, a professor in mathematics, to help generate random cards for his business. Tragically, Leffler went mad with the pressure the game's increasing popularity put upon him, but fortunately the game has stayed around long since.
The post-Beano world of Bingo has seen many changes since the 1930's, with your ability to read this on a computer screen anywhere in the world being one of the most important and monumental changes yet.
During the Second World War, live bingo was one of the most popular ways to spend the limited social time in the UK. Playing for little money but in the company of friends, the legacy of these games has given us much of the bingo lingo still in use. Some of the more obscure sounding calls originate during the war, such as 'was she worth it' and 'trombones'.
In recent history, bingo halls began to link systems across the nation to provide bigger games for all players to play simultaneously. Usually played on the weekend these games saw the biggest payouts in UK bingo history and revitalised the popularity of the game as a whole. With younger players flocking to win these massive jackpots, the game’s image began to change both in the media and on the ground.
It could be argued that the most important change in the history of modern bingo is the switch over to online gaming, but it's clear that without a history of enduring popularity no investors for the online boom would have been found.
In the UK the 2006 relaxation of the laws of advertising for gambling were changed so that operators offering online bingo and other online gaming ventures could now advertise their service as with every other type of business.
This is the single most important change that made our rich tapestry of online sites possible today. Without this law most of these sites would not receive the funding to exist, and with larger sites such as Foxy Bingo and Think Bingo taking full advantage of this law and advertising during primetime shows, the world of online bingo is constantly changing. Who knows where it will be in 5 years time! If you want to keep up and find out however stay tuned to Bingo Hideout!