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Written by Jennie
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Friday, 27 June 2008 |
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Wink Bingo is another site attracting a lot of industry attention at the moment, and their viral ad campaign is now being heavily circulated via email and shared links, bringing in more interest and players than ever. Only launched in Feb of this year, Wink is proving to be a strong competitor with many players taking up residency there after the sign up period.
This viral campaign, which features three elderly ladies in their local bingo hall talking is a massive boon to the site and to the popularity of bingo altogether. Demonstrating how current Internet bingo is and underlining the popularity of the Internet as a subtext this campaign is both clever and amusing.
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Read more... [Wink virals? We say 'Yes'!]
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Written by Lily
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Thursday, 26 June 2008 |
 We love online bingo! Those of us who enjoy Internet bingo love it so much we spend around £600 million on online bingo tickets a year. These figures are based on the amounts returned to players in jackpots over a year and take into account the 15%-20% an operator will keep for itself. This estimation of the figures has been so far widely accepted although the site admits it's not the whole picture as operators are loath to give out definitive numbers. In the light of this, we thought we'd take a look and see what these figures are and what they mean to our members.
Here comes The Sun
According to this report, The Sun Bingo has a massive 19% of the online bingo market and Gala Bingo a huge 16%. These are of course two trusted brand names that everyone - even non-players - can recognise and so their success comes as no surprise to those in the industry. It is interesting however that The Sun site, which doesn’t use TV promotion to gain players, leaves behind both Gala and Foxy. Both Foxy and Gala are renowned for their advertising achievements, with Sharon Osbourne being the face of Gala and Foxy sponsoring a TV show. The Sun seems to rely on word of mouth and ads in its paper and on its main site to bring in player numbers, an approach that is certainly paying dividends.
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Read more... [How much do we love bingo?]
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Written by Charlotte
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Wednesday, 25 June 2008 |
 Foxy online bingo winners Foxy Bingo has long been a favourite of ours at Bingo Hideout and our high recommendations of this site have always gone down well with all our members. Of course we are not the only ones who have noticed the Foxmeister's rise to fame and increasingly throughout the online gaming industry Foxy are now being recognised as one of the leading players around.
As reported last week Ben went off to the 3rd Online Bingo Summit to represent Bingo Hideout and saw Foxy win Best Online Bingo Operator and Best Marketing Campaign 2008. We here at Bingo Hideout are all pleased to continue to support Foxy Bingo and think they deserve all the credit they receive from players and now throughout the industry.
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Read more... [The 3rd Online Bingo Summit Gets Foxy]
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